BROKEN RECORD
Branding & Identity
Problem
Given only a name and a basic identity Broken Record Music Restoration and tasked with building the full visual world around it. The challenge was to imagine how this brand would live across print, packaging, and digital, while capturing the emotional depth of restoring lost music.
Solution
Bold, high-contrast visual system inspired by the raw, analog feel of vinyl culture. The design blends vintage textures with modern structure to reflect both the heritage and precision of music restoration. Designed to feel tactile, authentic, and timeless.
Result
The final concept brings Broken Record to life as a brand with soul and edge. Every touchpoint feels connected, from the distressed typography to the clean, confident layouts. The project shows how a name alone can grow into a full brand experience with the right design direction.